Product solution
Branded URL Shortener for Growing Teams
Omni Links helps teams replace generic short URLs with managed links on their own domains. Keep public URLs consistent while the destinations, campaign context, and people behind them evolve.
At a glance
Key takeaways
Connect custom domains and monitor verification status.
Create readable slugs with destinations that can change later.
Measure clicks alongside campaign, device, referrer, and location context.
Manage links in a shared workspace with plan-based roles and capacity.
Make every campaign link recognisable
A branded short domain keeps the organisation visible before the click. Teams can pair that domain with readable slugs for launches, content, partners, and evergreen resources instead of publishing opaque generated strings.
Omni Links centralises those assets in a workspace so marketers can find the live destination, campaign context, and owner without searching old documents or personal accounts.
Keep the public URL stable
Managed links separate the address you publish from the page visitors ultimately see. Update a destination after a landing-page move, promotion change, or campaign correction while keeping the short link already distributed.
Links can also use starts, expiration, click limits, fallbacks, and routing rules where the workflow needs more control. That flexibility is especially valuable for paid, printed, and partner-managed placements.
Bring reporting and campaign context together
Track link activity in the same workspace where the asset was created. Filter historical data, review recent click context, and export results for broader reporting workflows.
Built-in UTM fields and templates help teams preserve campaign naming before traffic reaches the destination. QR codes and bio pages use the same link layer, creating a more consistent cross-channel view.
- Click, device, location, browser, and referrer context
- UTM campaign fields and reusable templates
- CSV exports, scheduled reports, API, and webhook options
- One analytics engine for short links, QR scans, and bio item clicks
Choose the plan that matches the workflow
Omni Links offers Free, Starter, Pro, and Business workspaces with increasing capacity for links, clicks, domains, QR codes, bio pages, members, API keys, and webhooks.
Start with the current campaign volume, then account for growth and collaboration. Teams that need multiple domains, dynamic routing, developer workflows, or higher operational limits should compare the plan details and validate the setup in a real pilot.
Put it into practice
What you can validate in Omni Links
Use this as a working review, then adapt it to the risk, channel, and ownership model behind your campaign.
- Connect and verify a branded domain
- Create a readable short link and edit its destination
- Apply UTM fields or a reusable template
- Review click analytics and export options
- Generate a managed QR code from the same link layer
- Invite teammates and confirm the role model fits
Questions, answered
Frequently asked questions
Can I use my own domain for short links?
Yes. Paid Omni Links plans include custom-domain capacity. The workspace provides DNS instructions, verification status, and domain health visibility.
Can I change a branded link after publishing it?
You can update the destination of a managed link while keeping its public domain and slug stable, subject to workspace access and link controls.
Does Omni Links include a free plan?
Yes. The Free plan is designed for trying the core product with a lightweight workspace. Paid plans add capacity and features for domains, teams, campaign operations, and developer workflows.
Keep moving
Related resources
What Is a URL Shortener?
Learn how URL shorteners work, when to use them, what makes a short link trustworthy, and which capabilities matter beyond a shorter URL.
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Plan a safe migration for short links, custom domains, QR codes, campaign data, analytics, integrations, access, and redirect validation.
Read next →Turn the guide into a workflow
Put every campaign link in one accountable place.
Create branded links, QR codes, bio pages, and consistent UTM campaigns with analytics built in.