Features

Custom QR Codes That Match Your Brand

Generate branded QR codes with your colours, your logo, and editable destinations. Track every scan in real time. Change where codes point without ever reprinting.

Static QR Codes Are a Dead End

Traditional QR codes encode a fixed URL directly into the pattern. Once printed on a poster, product label, or business card, the destination cannot be changed. If the URL breaks, the campaign ends, or you need to redirect traffic to a new page, every printed code becomes useless. You are left with wasted materials and lost engagement opportunities.

Omni Links generates dynamic QR codes that point to your branded short link instead of the raw destination URL. This means the physical QR code pattern never needs to change — you simply update the destination in your dashboard. Redirect users to a seasonal promotion in January and a product launch page in March, all from the same printed code. Every scan is tracked with the same granular analytics as your short links, giving you complete visibility into how your offline materials drive online engagement.

Beyond flexibility, Omni Links QR codes are fully branded. Upload your logo, select custom colours, choose from multiple pattern styles, and download in print-ready SVG or PDF formats. Your QR codes become an extension of your visual identity rather than a generic black-and-white square that feels like an afterthought.

QR Code Features Built for Teams

Everything you need to create, customise, and track QR codes at scale.

Brand Customisation

Upload your logo, choose custom foreground and background colours, and select from multiple dot pattern styles. Every QR code you generate looks like a natural extension of your brand identity, not a generic utility.

Dynamic Destinations

Change where your QR code points at any time. Run A/B tests, update seasonal promotions, or redirect traffic to new campaigns without reprinting a single piece of physical material.

Scan Analytics

Track total scans, unique devices, geographic distribution, time-of-day patterns, and device types. Understand exactly how your offline materials drive online engagement with the same dashboard you use for link analytics.

Print-Ready Exports

Download QR codes in SVG, PNG, and PDF formats. SVG scales to any size without quality loss — perfect for billboards, banners, and large-format prints. PNG works seamlessly in digital contexts like emails and presentations.

Real-World QR Code Use Cases

Product Packaging

E-commerce and retail brands print QR codes on packaging to link customers to warranty registration, setup guides, loyalty programmes, and post-purchase surveys. Pair with dynamic routingto show language-specific content based on the scanner's location.

Event Marketing

Place QR codes on event signage, badges, and printed programmes to drive attendees to session schedules, speaker bios, feedback forms, and networking apps. Real-time analytics show which touchpoints generated the most engagement.

Restaurant & Hospitality

Replace physical menus with QR codes printed on table tents or coasters. Update the digital menu anytime without reprinting. Track scan patterns to understand peak hours and popular menu sections. Use branded links to keep URLs on-brand.

Works best with

Branded LinksLink AnalyticsDynamic Routing

Frequently Asked Questions

Can I add my logo to the centre of a QR code?
Yes. Omni Links lets you upload your brand logo and position it in the centre of every QR code you generate. The code is automatically adjusted with error correction so it remains scannable even with a logo overlay. You can also customise the foreground and background colours to match your brand palette.
What happens if I need to change the destination URL after printing?
Because Omni Links generates dynamic QR codes, the code itself points to your branded short link rather than directly to the destination. This means you can change the destination URL at any time from your dashboard without reprinting the QR code. The physical code stays the same, but the destination updates instantly.
What formats can I download QR codes in?
QR codes can be downloaded in PNG, SVG, and PDF formats. SVG is ideal for print materials because it scales to any size without losing quality. PNG works well for digital use cases like email signatures and social media posts.
Can I track how many times a QR code is scanned?
Absolutely. Every QR code scan is tracked through the same analytics engine that powers your short links. You can see total scans, unique scanners, geographic distribution, device types, and time-of-day patterns — all in real time from your dashboard.
Is there a limit to how many QR codes I can create?
QR code generation is included with your link quota. Every branded link you create can have a QR code generated for it at no extra cost. Pro and Enterprise plans support bulk QR code generation via CSV upload.

Create Your First Branded QR Code

Generate custom QR codes that match your brand and track every scan — all included with your Omni Links plan.

Book a Demo