Features
Link Analytics You Can Act On
Track every click across every channel in real time. See where your audience is, what devices they use, and which campaigns drive the highest engagement — all from one dashboard.
Stop Guessing, Start Measuring
Most teams operate with fragmented click data. Your email platform tracks opens but not downstream clicks. Your social scheduler reports engagement but not link-level performance. Your URL shortener gives you a basic click count and nothing more. The result is a patchwork of dashboards that never quite agree on what is working and what is not.
Omni Links centralises all your link analytics into a single dashboard. Every branded link, QR code scan, and bio page click is tracked through the same engine, giving your team a unified view of engagement across every channel. Filter by date range, link, country, device, browser, UTM campaign, and UTM source. Review daily trends, live click activity, and recent event context, then export CSV data or receive signed webhooks for downstream workflows.
Because link-click tracking is server-side and cookie-less, you get useful engagement data without storing raw IP addresses for analytics. It keeps campaign measurement independent of advertising cookies while giving your team clean data to review and act on.
Analytics Capabilities
Comprehensive insights from every link, QR code, and bio page in your workspace.
Real-Time Dashboard
See recent clicks as they happen with a live 15-minute panel, plus historical trends for longer reporting windows. Monitor active campaigns and react to performance shifts quickly.
Geographic Insights
Understand where your audience is located with country and city-level data. Compare top regions, spot strong markets, and use location data to inform your dynamic routing rules.
Device & Browser Breakdown
See the exact split between mobile, desktop, and tablet users. Drill into operating systems and browser types to ensure your destination pages are optimised for the devices your audience actually uses.
Referral Source Tracking
Identify which channels drive the most clicks — social media, email, direct, organic search, or paid campaigns. Combined with UTM parameters, you get a complete picture of campaign attribution without any external analytics tools.
How Teams Use Link Analytics
Campaign Reporting
Marketing managers use the dashboard to report on campaign performance in real time. Filter by UTM parameters to see exactly which ads, emails, and social posts drove the most clicks.
Market Expansion
Growth teams analyse geographic data to identify markets with high engagement but low investment. Discover that your link got 5,000 clicks from Brazil when you have no localised content there — and use that insight to prioritise expansion.
Content Optimisation
Content creators track per-link analytics on their bio pages to see which content resonates most. Use device, referrer, and location data to ensure landing pages are tuned for the audience actually clicking.
Works best with
Frequently Asked Questions
What metrics does Omni Links track?
How does click tracking support privacy requirements?
Can I export analytics data?
Can my whole team access the analytics dashboard?
See Every Click in Real Time
Start tracking link performance with privacy-conscious analytics built for shared team workflows.